To promote its Moto X smartphone, Motorola has created the world’s first interactive print ad to be featured in select copies of WIRED‘s upcoming January issue. The interactive ad allows readers to start customizing the Moto X right from the page, with multiple color options on hand. Check out the video above to see how some simple circuitry allowed Motorola and WIRED to present the world’s first interactive print ad. To see if it in person, pick up a copy of WIRED‘s January issue at select newsstand’s and stores.
Over the weekend, Eminem's offered a preview of the music video for “Monster” with Rihanna, and now we full-length video for the single from The Marshall Mathers LP 2. Here, Rihanna plays the role of Em’s therapist, while the rapper is found reflecting on pinnacle points of his career and personal life. The music video features scenes from several of Eminem’s previous videos and Dr. Dre is also featured in a snippet of back-and-forth role play with the rapper. A follow-up to 2010′s “Love the Way You Lie,” “Monster” is another stellar offering from both artists.
After the preview of H&M’s Spring 2014 collection during New York Fashion Week, here’s a look at the behind-the-scenes style video showcasing key looks from the upcoming collection for both women and men. For women, the collection included tough and edgy tones with bohemian styles inspired by Parisian cool pioneers Jane Birkin and Francoise Hardy. The downtown assortment grounded itself with Patti Smith inspired tomboy accents, leaving a lasting impression of fresh and modern pieces to choose from. H&M’s Spring 2014 collection will hit stores on March 6, 2014 and will be sold in H&M stores worldwide and online. Stay tuned for more updates on the Spring 2014 collection. Check out the men’s lookbook video after the jump. [See More]
The first trailer for the much anticipated next Christopher Nolan directed movie Interstellar has been released. Matthew McConaughey, Anne Hatheway, Casey Affleck, and Brit Michael Caine the sci-fi drama is inspired by the work of theoretical physicist Kip Thorne. The story line is about a group of scientist explorers who use newly discovered wormholes to travel through different dimensions and bring food back to their dying planet. With the movie only coming to theaters November 2014, not too much is given away yet in this first trailer. Enjoy.
Based on Hiroshi Sakurazaka’s light novel All You Need Is Kill, Warner Bros. premieres its official trailer to Edge of Tomorrow starring Tom Cruise, Emily Blunt and Bill Paxton. Directed by Doug Liman, this 2014 summer blockbuster follows Lt. Col. Bill Cage and Special Forces soldier Rita Vrataski as they team up to fight a hostile alien race known as Mimics. Killed in battle, Cage returns to his first day as a recruit in an inexplicable time loop where his death and resurrection repeat themselves. Edge of Tomorrow will be in theaters on June 6, 2014. Enjoy.
French filmmaker Mikael Colombu has taken an artistic approach to Drake'sTake Care cut We'll Be Fine. A preview of the clip has been released earlier this year, but its final form has now been unveiled for your viewing pleasure. As you can see above, the video relies heavily on CGI and some rarely bizarre sci-fi elements. Definitely a visually alternative approach to Drizzy's music that you don't want to miss. Enjoy.
First teased back in July of 2012 at San Diego Comic-Con with a buzzworthy poster and trailer – set to Oppenheimer’s eerie and now infamous recollection of 1945′s “Trinity” nuclear test – director Gareth Edwards’ 2014 Godzilla reboot has been blessed with its first “official” teaser trailer from Warner Bros. and Legendary Pictures. Set to premiere in theaters this Friday, December 13th with the debut of The Hobbit: The Desolation of Smaug, the two-and-a-half-minute teaser provides a glimpse of the immense scale taken on by Edwards’s interpretation of Toho’s iconic beast. Starring the likes of Aaron Taylor-Johnson, Elizabeth Olsen, Bryan Cranston, Juliette Binoche, David Strathairn, Sally Hawkins and Ken Watanabe, the film “pits the world’s most famous monster against malevolent creatures who, bolstered by humanity’s scientific arrogance, threaten our very existence.” The highly anticipated Godzilla is due out on May 16th, 2014. Enjoy.
With her highly succesful major label debut now nearly two years old, songstress Lana Del Rey unveiled her latest project last night in California: the short film Tropico -- directed by Anthony Mandler. Kicking off in the Garden of Eden before ultimately hitting a strip club, convenient store, bachelor party and, finally, the countryside, the 27-minute piece – first teased back in November – includes “cameos” by everyone from Jesus to Marilyn Monroe, Elvis, John Wayne and more. Set to tunes from 2012′s Paradise EP, Tropico is sure to keep fans satisfied until the release of 2014′s Born to Die follow-up, Ultraviolence. Enjoy.
As the release date approaches, here’s the official trailer for the much-anticipated sequel to 300, 300: Rise of an Empire. Aside from revealing more about the role of Artemisia (played by Eva Green), who allies with Xerxes during his second invasion of Greece, this latest trailer sheds more light on the involvement of Queen Gorgo (Lena Headey) taking revenge for her husband Leonidas, who was killed in the first movie. 300: Rise of an Empire is set to release next year on March 7th with Belgium getting an advance release two days earlier. Enjoy.
Sienna Miller stars in an advertising campaign for the all-new 2015 Ford Mustang ($24,000 USD). This is the first time the classic car is available in Europe in its 50 years of production. The actress says “Every time I am in America I’ve always rented a Mustang to drive so I’m very excited it’s coming to Europe. It’s a completely iconic car and it’s beautiful in real life.” Photographer Rankin, who created the imagery and film to unveil the new car in Europe, adds “The Ford Mustang is the ultimate boys car, growing up my dream was to get one. Now it’s in Europe I may have to make that a reality.” Enjoy.
The Season's Best Cable-Knit Sweaters Blueprint Staff
Mar 7, 2014 1:43 pm
Here, breakout Seahawk quarterback Russell Wilson takes the season's best Cable-Knit sweaters from seaplane to Porsche around his Seattle stomping grounds. SportsFashionRead More
The New Mercedes-Benz On A Budget Anna Morgan
Mar 7, 2014 1:43 pm
You’ve got to be pretty damn sexy to appear next to Kate Upton and still get anyone to look at you, but that’s exactly what the all-new Mercedes-Benz CLA250 pulled off in one of the best spots of this year’s Super Bowl. CarsRidesRead More